General Event Guidelines

These guidelines provide the general direction according to the Corporate Branding  of Sartorius. Please feel free to reach out to us if you need designs for your event.

Exibition Stands

For all partners’ events and exhibition, we encourage our partners to install our new corporate design. This will include using our new logo, claim and our new corporate color Sartorius Yellow. Poster designs should reflets the new Sartorius language and tone. Above is the standard set-up for Sartorius partner’s booth. Please also refers below for different booth set-ups and visuals.

Medium Stand Example

Floor
Black colored carpeted floor.

Collums
The columns are divided in two areas. One half is white and one half yellow. The yellow area bears the logo and the claim in the defined sizes and position. The upper edge of the logo is in line with the upper edge of the posters. 

Small Stand Example

Floor
Black colored carpeted floor.

Display Units
Standard display units with white side panels and a black colored top plate.

Collums
The columns are divided in two areas. One half is white and one half yellow. The yellow area bears the logo and the claim in the defined sizes and position. The upper edge of the logo is in line with the upper edge of the posters. 

Proportion Logo and Claim, Clear Space

Claim Positioning
The height of the black tile underneath the claim is defined by the clear space around it. 

Proportion Logo and Claim
The black tile behind the claim is not part of the division principle. It directly refers to the logo. The width of the claim is derived from the width of the logo.

Clear Space
The height of the black claim tile is defined by the height of the claim with its clear space of one logo S to each side of it. This enables the claim to be centered in the black tile which makes it look balanced and well positioned. 

Tablecloth - Please Note

Always work with two tablecloths the big one to cover the table and the throw over the logo. This ensures that the logo is always in the right position.

Please also make sure to spread your tablecloth in a neat and orderly manner over the table. 

This video shows how to lay table cloth professionally and avoid folds.

Show Video

Roll-Ups, Backdrops and Posters

Download Area

Here you can download some ready to print event materials.

Roll-Up General #1 - 1000 x 2400 mm

Roll-Up General #2 - 1000 x 2400 mm

Roll-Up Cubis® II - 1000 x  24000 mm

Roll-Up Entris® II - 1000 x 2400 mm

Roll-Up Gold Balances - 1000 x 2400 mm

Roll-Up Arium® Mini - 1000 x 2400 mm

Roll-Up Arium® Pro - 1000 x 2400 mm

Roll-Up Arium® Smart Station - 1000 x  2400 mm

Roll-Up Picus® - 1000 x 2400 mm

Roll-Up Tacta® - 1000 x 2400 mm

Roll-Up Arium® Water Purification - 1000 x 2400 mm

Backdrop General - 2950 x 2250

Backdrop Logo - 2950 x 2250

Arium® Mini

Arium® Smart Station 

Arium® Pro

Cubis® II

Entris® II

Proline® Plus

Tacta® & Picus®

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Special Event Request

If you need any specific banner, rollups poster or any other event materials,
please feel free to reach out to us.

Send Email

Product Presentation

Cleaning and Maintenance Guide

Product presentation and displays are important touchpoints in partner workshops and events. In these occasions, customers are encouraged to hands on and to learn more about Sartorius instruments. Regular cleaning and maintenance of demo instruments will ensure our products are always presented in a clean, high value and professional condition.

If you need further support on cleaning and maintenance of Sartorius instruments, please feel free to contact our sales and service team.

Cleaning Don'ts

  • Do not use corrosive, chloride-containing, or aggressive cleaning agents. 
  • Do not use cleaning agents that contain abrasive ingredients, e.g. scouring agents, steel wool. 
  • Do not use solvent-based cleaning agents. 
  • Check whether the cleaning agents used are compliant materials 
  • Make sure that cleaning materials, such as cloths, are only slightly damp

Download Area

Dress Code

For conferences and exhibition, we encourage our channel partners to always conform to strict business attire or business casual to represent Sartorius brand professionalism.

Depends on the event type and requirement, you can choose to wear a black or dark-colored jacket and white shirt for formal business event, Sartorius Polo T-shirt for business casual.

Please contact our sales representative if you need support for Sartorius branded apparels.

Business Casual

  • Sartorius Black Polo T-shirt
  • Black or dark gray pants with belt
  • Black or dark gray shoes with covered toes
  • No sandals, no sneakers or trainers

Formal Business Attire

  • White, black or dark gray collared shirts, blouses
  • Black or dark gray pants with belt
  • Black or dark gray shoes with covered toes
  • No sandals, no sneakers or trainers
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Please contact me if you have any specific request.

Melissa Poh
Channel Campaign Manager, APAC